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Brake companies try to service the whole automotive market, but just because a company sells a car part that is expensive and used on your favorite rally car, it doesn't make it the right part for you. Take EBC brakes for instance - they have the individual driver in mind.
If you need crazy braking power, without needing a warm up, versatile brake systems that serve the highway or the race track, or just premium "typical" use brake systems, they have the one tailor made to meet your needs.
They even have a convenient color coding system to hook you up with the right performance for your vehicle. Make sure you know what you need before you buy it and then buy the right system online at a discount and bring the parts to your local mechanic for installation.